Inspiration- The inspiration for the Zuvva Fashion brand is the Savanna landscape and vegetation, the climate, the diverse cultures in Zimbabwe partnered with contemporary styling giving Zuvva a uniquely Zimbabwean feel with a global appeal. Target Market- This brand is targeted to a mature, sophisticated, open minded global citizen, who has an appreciation of the beauty and diversity of the world's different culture. This brand gives it's global market the opportunity to experience Zimbabwe life and culture, through the medium of Fashion, through colour, fabrics and trims that have their root in Zimbabwe. Fabric Choice- 100% Zimbabwean cotton, weaven and knitted is the fabric of choice for Zuvva coupled with other imported natural fabrics such as linen, silk and raw silk. From it's establishement in 1994 Zuvva deliberately chose to incorporate 100% Zimbabwean Cotton into it's collections as a way of contributing to the Value Addition Process of the cotton crop in Zimbabwe. Origin- All the Zuvva garments are designed and manufactured in Zimbabwe.

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